2016 Conference

Watch 2016 Recap Video

Why BankOnPurpose? – Dallas Wells & Carl Ryden

Watch the Video "Architecting the Customer Experience - Mike Bosworth"

Can experience and enthusiasm be a bad thing? For lenders, it can. Mike Bosworth outlines the steps a lender, or any salesperson, must take to walk with a customer through their buying cycle rather than pushing them through a sales cycle. It all starts with purpose.

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