BankOnPurpose 2017 Recap
Watch the Video "Big Picture: What's Your Purpose - Lisa McLeod"
Using the "Jobs to be Done" framework, watch and listen as Bob Moesta and Chris Spiek interview a borrower for insight into their purchasing journey.
Watch NowUsing the "Jobs to be Done" framework, watch and listen as Bob Moesta and Chris Spiek interview a borrower for insight into their purchasing journey.
Watch Now