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It wasn’t just a conference based on interest rates and market conditions. It’s really finding the motivational factors of how to create a better culture.

Rick Guillot, SVP, of Commercial Lending @ Cross Keys Bank
Austin is great, when I left it was 40 degrees and raining in Maine, and when I came down here it’s 91 degrees, that was a nice change. Austin just has a great vibe to it.. it’s the perfect place for this conference.

Peter Kelley, SVP - Head of Pricing and Profitability, Commercial Lending @ TD Bank
One of the things that I think I got out of it that I don’t get at other places is actionable ideas that I can take and utilize in the business almost immediately, and it’s from people who have similar and like problems.

Jessup Wiley, SVP, Director, Communication Strategy & Implementation @ Rabobank
To be able to understand where the industry is going and be able to gain some insight but then ultimately to take that back, not at the high level Chief Lending Officer, Chief Marketing Officer level but really to be able to apply that to me and then more importantly my customers, that’s something I’ve never been exposed to.

Greg Martin @ BB&T
The content of the conference was very practical and seemed to address the “intangible” part of banking. It wasn’t about rates and markets, it was about relationships and purpose which is what drives successful bankers. I thought it was great.

Rick Guillot, SVP, of Commercial Lending @ Cross Keys Bank
It’s more about sharing ideas than ‘Hey here’s the software, we’re going to be talking about the software the entire time’ and so it’s been really great to have a collaborative peer-to-peer conversation with a lot of the people here even though a lot of people are talking about a software or working on a software, it gets to be much bigger than that, and that’s really refreshing.

Michael Deckert @ Fifth Third Bank